Marten Project Company - MPC is an architectural studio providing complex services, covering all stages of investment design.
MPC needed a core refresh of their digital presence, with the desire to secure their leading position on the market, reach and acquire new clients, actively communicate with the existing ones and increase overall conversions in the form of contacts and leads generated.
Our team has created a custom data-driven digital marketing strategy which allowed for guided improvements in the digital presence of the brand and properly executing a cross-channel communication, based on the notorious Flywheel methodology, ultimately aimed at turning potential clients into brand ambassadors through proven remarketing strategies with long-term efficiency in mind.
- Website optimisation & SEO
- Corporate photography
- Content marketing & PR
- Social media marketing, Community management, Performance & PPC marketing
- Email marketing
- Video production
Website optimisation & SEO
Aiming for a sustainable and progressively improving digital pressence, we started with optimising MPC's website. Content generated through data-driven copywriting and professional visual artists (designers and photographers) provides for a better user experience, search engine optimization (SEO) and potentially bringing an overall increase in conversions.
The Flywheel methodoly our team implements into the cross-channel communication is supported by proper traffic tracking, audience profiling and segmenting, allowing for more personalized and efficient organic and paid digital communication.